giovedì 27 settembre 2012

Come sarà "The Apprentice Italia", o il fare impresa "à la Briatore"

Secondo Rosanna Santonocito, autrice dell'articolo:

domenica 2 settembre 2012

Newsletter n. 5 - III Congresso Nazionale

logo MACSE Italia
Gli argomenti di questa newsletter:
- Quote rosa: ci siamo anche noi - III Congresso Nazionale MACSE Italia
- Rinnovata per la terza volta prestigiosa Partnership con la Business School Il Sole 24 Ore
- I prossimi appuntamenti formativi di MACSE Italia
- I nostri partner


III Congresso Nazionale di MACSE Italia
con il patrocinio del
Gruppo 24 ore
29 Settembre 2012
Quote rosa? Ci siamo anche noi!
MACSE Italia è l'unica associazione di categoria italiana attiva sul territorio nazionale, dedicata alla figura dell'Assistente di Direzione.
Siamo nate nel 2010 e ogni anno organizziamo il nostro Congresso.
Il tema di discussione che abbiamo scelto per il Congresso 2012 è: "Quote rosa? ci siamo anche noi!" La scelta è stata dettata dal fatto che, da qualche anno, si discute della necessità di garantire una maggior presenza di donne in ruoli di rilievo, ma mai è stato evidenziato che la maggioranza delle donne che lavorano, non ricopre ruoli dirigenziali.
Le Manager Assistant sono moltissime in Italia e raramente sono dirigenti.
Noi siamo convinte che se non si crea una vera cultura al femminile nelle aziende italiane, che sono ancora territorio governato da regole maschili, le donne manager faranno di sicuro molta più fatica a raggiungere e poi mantenere certe posizioni, senza perdere la loro identità femminile.
Questa cultura siamo noi stesse che dobbiamo diffonderla e dato che lo possiamo e lo dobbiamo fare tutte, auspichiamo che questi progetti coinvolgano anche le figure professionali al di sotto della dirigenza.
Ci rivolgiamo quindi a tutte le persone che condividono questa nostra visione e le invitiamo a raggiungerci per ampliare la discussione.
I relatori che abbiamo invitato parleranno di questi temi portando le loro personali e professionali esperienze di vita vissuta.

Panel Relatori
Maurizio Bottari-Amministratore Delegato di Ambire: Il bilancio delle competenze
Lucia Fracassi-Membro della Fondazione Bellisario: La leadership nel ruolo
Gianna Detoni-Amministratore Delegato di Panta Ray: Perché le donne non devono essere eccellenti
Chiara Lupi-Direttore Editoriale presso Este: Ci vorrebbe una moglie
Hotel Milano Scala - Via dell'Orso 7, Milano

Hotel Milano Scala

Sabato 29 Settembre
AGENDA
10.00-12.00 -Presentazione del Programma di Mentoring (il programma è riservato a chi svolge l'attività di Manager Assistant - per iscrizioni mentoring@macseitalia.it – registrazione obbligatoria, posti limitati)
12.00-13.00 -Assemblea Nazionale (riservata alle associate)
13.00-14.30 -Buffet (riservato alle associate)
SESSIONE APERTA AL PUBBLICO
14.30-15.00 -Networking: 30 minuti per conoscere MACSE Italia e le sue iscritte
15.00-17.00 -Interventi dei relatori invitati
17.00-19.00 -Cocktail in terrazza (costo 20 euro – iscrizione obbligatoria e pagamento anticipato)
Iscrizioni entro il 3 settembre: congresso2012@macseitalia.it – registrazione obbligatoria, posti limitati, segnalare se si desidera partecipare al cocktail)
Este Este PantaRay
Rinnovata per la terza volta presitigiosa Partnership con la Business School Il Sole 24 Ore
Anche quest’anno MACSE Italia ha rinnovato, dopo il successo riscosso delle precedenti 2 edizioni del 2011, una importantissima e prestigiosissima partnership con
Business School Il Sole 24 Ore - Milano
Il 23 novembre 2012 prenderà avvio la 1^ edizione del Master Manager Assistant - Advanced Program, un percorso di specializzazione in formula week-end che fornisce le competenze organizzative e gestionali oltre a quelle relazionali e manageriali oggi indispensabili per ricoprire con successo il ruolo, grazie ad un approccio fortemente operativo.Logo 24ore Business School
Locandina Short Master 24Ore Business SchoolTutte le colleghe iscritte a MACSE Italia o che si iscriveranno all’associazione, (segui questo link per iscriverti ora) entro il 30 settembre 2012 e pagheranno contestualmente l’iscrizione al Master, secondo le modalità indicate in brochure, avranno l’opportunità di avere uno sconto del 15% sul prezzo indicato + IVA 21%.

Attenzione: inserire nel modulo di iscrizione al Master la mail fornita dall’associazione nome.cognome@macseitalia.it al fine di ottenere lo sconto.

Inoltre, tra tutte le partecipanti iscritte a MACSE Italia verrà scelta, dopo un esame del curriculm vitae e di un colloquio telefonico, da un Comitato creato appositamente, la più meritevole che riceverà una borsa di studio pari al 50% del costo del Master (€ 2.100 + IVA 21%).
La comunicazione dell’assegnazione della borsa di studio verrà effettuata via e-mail alla candidata individuata.

Scarica la brochure del Master.
Calendario corsi Autunno 2012
15-Set-2012I incontro del programma di Knowledge Sharing anno 2012
Knowledge sharingRiservato alle Associate MACSE Italia
Presso SpaziPer dalle 10.00 alle 17.00
Per iscrizione: info@macseitalia.it
linea divisoria
22-Set-2012II seminario di approfondimento sulla Contrattualistica
ContrattualisticaPresso SpaziPer dalle 9.30 alle 13.30
Docente: Egon Caputo
Per informazioni: formazione@macse.it
linea divisoria
26-Set-2012ApeMACSE – Assistant on stage: L'enneagramma (link)
EnneagrammaPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 10 euro per iscritte MACSE Italia, 15 euro per ospiti
Docente: Mariachiara Novati
Per informazioni: iscrizione.aperitivo@macseitalia.it
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29-Set-2012
III Congresso Nazionale di MACSE Italia
Hotel Milano Scala
Quote Rosa? Ci siamo anche noi!
linea divisoria
06-Ott-2012Budget e consuntivo di un progetto (link)
Budget di un progettoPresso SpaziPer dalle 10.00 alle 17.00
Docente: Gianluigi Noris Chiorda
Per informazioni: formazione@macse.it
linea divisoria
10-Ott-2012ApeMACSE – Assistant on stage: Yoga della risata (link)
Yoga della risata
Presso Wood Bar - Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 10 euro per iscritte MACSE Italia, 15 euro per ospiti
Docente: Anita Ferraro
Per iscrizione: iscrizione.aperitivo@macseitalia.it
linea divisoria
20-Ott-2012Prevenzione e Crisis Management (link)
Crisis managementPresso SpaziPer dalle 9.00 alle 13.30
Docente: Gianna Detoni
Per informazioni: formazione@macse.it
linea divisoria
24-Ott-2012ApeMACSE: La sicurezza pratica in Internet (link)
Sicurezza in internetPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 15 euro per iscritte MACSE Italia, 25 euro per ospiti
Docente: Luciano Brenna
Per informazioni: iscrizione.aperitivo@macseitalia.it
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10-Nov-2012La gestione del tempo e la capacità di organizzarsi (link)
Time managementPresso SpaziPer dalle 9.30 alle 18.00
Docente: Marco Odescalchi
Per informazioni: formazione@macse.it
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14-Nov-2012ApeMACSE: Il travel management
Travel managementPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 10 euro per iscritte MACSE Italia, 15 euro per ospiti
Per informazioni: iscrizione.aperitivo@macseitalia.it
linea divisoria
17-Nov-2012La scrittura efficace in azienda (link)
Scrittura EfficacePresso SpaziPer dalle 9.30 alle 18.00
Docente: Davide Giansoldati
Per iscrizione: formazione@macse.it
linea divisoria
24-Nov-2012Manager Assistant: la leadership nel ruolo (link)
LeadershipPresso SpaziPer dalle 9.30 alle 13.00
Docenti: Mariachiara Novati
Per informazioni: formazione@macse.it
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12-Dic-2012ApeMACSE –Festeggiamo il Natale
NatalePresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Per informazioni:iscrizione.aperitivo@macseitalia.it
linea divisoria
Per informazioni sui costi: formazione@macse.it

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I nostri partner

Class ActThere's a feeling we get just before the conductor taps the stand, the players take the field, the first guitar lick. We may even gasp.
Live entertainment is a shared experience between a highly trained artist and an audience that can't be simulated or downloaded.
For over twenty years we've helped executives, assistants, travel professionals, meeting planners and individuals from all over the world gain access to the best Theatre, Sports, Concerts and Special Events in New York City, across the country and London.
At all price levels, Class Act can help you make a great impression with family, friends and your best clients.
Class Act Entertainment Consultants
Phone: 877-509-3200
Email: info@classacttickets.com, sales@classacttickets.com

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MILANO MUSIC CONSULTING è la prima Società di Consulenza Musicale italiana che progetta e tematizza musica di alto livello a 360° specificamente per agenzie eventi, aziende, comuni e privati.
Un'importante iniziativa imprenditoriale, una squadra giovane, dinamica e proattiva,
Milano Music
dedita ad offrire un serio ed affidabile servizio di consulenza musicale personalizzata per piccoli e grandi progetti. Milano Music Consulting mette a disposizione la sua esperienza e il suo entusiasmo a tutte quelle figure professionali che ogni giorno operano nei campi dell´organizzazione eventi e della comunicazione, come Event Planner, Creativi, Art Director, Uffici Stampa e Marketing Manager.
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Se non vuoi più ricevere questa newsletter, invia una mail con oggetto "cancellami" a newsletter@macseitalia.it

lunedì 27 agosto 2012

Master Part Time - Manager Assistant - Advanced program - Il Sole 24 ORE FORMAZIONE

MACSE Italia rinnova per la 3° volta la parteneship con Il Sole 24 Ore

A una associata di MACSE Italia è riservata una borsa di studio del 50%

OBIETTIVO
Manager Assistant - Advanced program è un percorso di specializzazione pensato per chi, all'interno di realtà aziendali, studi professionali o nella Pubblica amministrazione, ricopra il ruolo di Assistente di Direzione o di Office Manager da almeno quattro anni.
Si tratta in effetti di un profilo professionale sempre più evoluto dal punto di vista delle competenze richieste e delle mansioni ad esso affidate.
Il Master si pone come obiettivo l'approfondimento teorico e pratico delle competenze-chiave legate al ruolo: il miglioramento delle abilità relazionali e di negoziazione, la specializzazione in tema di Time management e gestione dello stress, la presa in esame di temi cruciali come l'organizzazione aziendale, la suddivisione delle cariche e responsabilità nel consiglio direttivo e di amministrazione.

PROGRAMMA
I Modulo: l'assistente di direzione: caratteristiche e competenze di un ruolo in evoluzione
II Modulo: organi,funzioni responsabilità in azienda. elementi di corporate governance
III Modulo: la comunicazione efficace
IV Modulo: leadership, negoziazione e personal branding
V Modulo: la gestione del tempo e dello stress organizzare e pianificare in modo efficace l'attività lavorativa
VI Modulo: organizzare un evento aziendale: dagli aspetti pratici al cerimoniale
VII Modulo: l'assistente di direzione nelle aziende multiculturali
VIII Modulo: testimonianze a confronto


DESTINATARI
Assitenti di Direzione e Office Manager che abbiano maturato un'esperienza lavorativa almeno quadriennale che intendano acquisire una specializzazione mirata per accrescere le proprie competenze in vista di opportunità di crescita professionale.

ASSEGNAZIONE BORSA DI STUDIO
24 ORE Formazione ed Eventi mette a disposizione una borsa di studio a copertura totale del costo di partecipazione per un/una giovane interessato/a a svolgere durante il Master di Specializzazione incarichi di tutorship ( gestione operativa dell'aula e monitoraggio sull'andamento delle lezioni ).
Il candidato ideale è un/una laureato/a, in possesso di buone capacità organizzative e doti relazionali. Costituirà titolo preferenziale l'avere maturato esperienze nel settore. Gli interessati possono inviare entro il 31/07/2012 il proprio Curriculum Vitae, completo di lettera di motivazione e fotografia, all'indirizzo e-mail ext.serena.mola@ilsole24ore.com.
In aggiunta a una associata di MACSE Italia è riservata una borsa di studio del 50%


SEDE
Il Master si terrà a Milano, presso la sede de Il sole 24 Ore, in Via Monte Rosa, 91

CONTATTI
Per ulteriori informazioni sul Master, contattare la referente, Serena Mola al numero, 02.3022.3229, oppure all'indirizo email: ext.serena.mola@ilsole24ore.com (segnalare se siete associate MACSE Italia).

mercoledì 1 agosto 2012

Executive Secretary LIVE - Friday, 22 March 2013 at 14:00 - Sunday, 24 March 2013 at 18:00 - London, United Kingdom

If you only attend one event this year, then this is the event you should attend.
Your favourite Executive Secretary authors, together in London for one weekend only.
Featuring the following world class trainers

Friday 22nd March
The exceptional Julie Perrine presents “Become a Procedure Pro: Creating an Effective Administrative Procedures Manual for Ongoing Use” - a half day practical session
During Julie’s session, you will learn how to:
  • Make it easy for others to successfully fill in and cover for you when you’re out of the office!
  • Create a tool that serves as an all-inclusive reference tool for you each and every day
  • Quickly and efficiently document what you do each and every day at the office
  • Make procedures documentation a regular part of your routine
  • Demonstrate the value you add to the team and ALL of the responsibilities you handle (especially important for annual performance review time)
  • Use your procedures manual as an administrative training guide for the person taking your place, should you pursue a promotion or another job
  • Showcase your documentation and organisational skills

Saturday 23rd March
The Email Masterclass - The two best selling authors in the world on the topic, together on stage for the first time EVER - Marsha Egan and Dr Monica Seeley present a two hour session on email productivity and etiquette.

Plus Eth Lloyd on Learning and Development - truly inspirational, Eth holds a Master’s in Education where her research looked at the professional development opportunities and career pathways of administrative professionals from their perspective. She works specifically with administrative professionals to support them in successfully gaining New Zealand national qualifications in Business Administration and First Line Management and enhancing their career opportunities.

Bonnie Low-Kramen presents 'Admins can Change our World' - how to change the global workplace in positive ways. Those of you that have read Bonnie's articles in Executive Secretary will know how inspirational and controversial she can be. This presentation will be a challenging and personal insight into Bonnie's vision for the administrative profession.

Top leadership author, Doug Dickerson will be exploring how you become a 'Centre of Excellence' within your business. Doug Dickerson understands leadership. Most important, he knows that leaders are "grown" in those day-to-day moments where they make decisions that can change the course of people's lives - and the life of their organisations. Doug also has the ability to show us something old in a whole new way, with a thought-provoking question or different perspective. In doing so, he makes us think - and feel, and come to the conclusion that, yes, maybe we can be the leaders we always wanted to be.

Plus options on Sunday to take part in a full day London FAM trip, a trip to a country pub with traditional English Sunday lunch or a luxury Spa Day.
http://executivesecretarylive-es2.eventbrite.co.uk/?rank=1&ebtv=CExecutive Secretary Live - London 2013

giovedì 26 luglio 2012

Executive Secretary Magazine

The essential training resource for senior and aspiring administrative professionals

I Am So Organised Because Of A Bump In The Road
One Assistant wonders why all has gone quiet on the office front

Well, that’s another job done’, I think to myself with some satisfaction. It has been ages since I had time to sort out the hard files and archive older files. Electronically, my files are all organised so I can always find documents.

Anything significant that comes in by post or fax is scanned in straight away and filed electronically. But my hard copy files are another matter! Its something that I tend to put on the end of the long finger. It is my one organisational weakness. My PA kryptonite! I just never seem to have the time to file away documents. Anyway, I can find anything in minutes electronically; therefore, the hard files are not a priority. But lately, I have managed to get most of my ‘long finger’ jobs done.

‘What’s your new found organizational method?’ I can hear you all shout! This took me a little while to figure out myself. At first I didn’t think about it, I was just working though my task list. I was delighted that I was getting through my urgent and important tasks and then finally getting the lower priority work done too. There is something so satisfying about placing those completed ticks after each task!

But, after about a week or so of ticking off tasks and reducing my task list, I started to think that something unusual was happening. My task list was reducing, and meanwhile, very few new tasks were being added. What on earth is going on? How come my phone and email have gone very quiet lately? Where are all the colleagues asking for ‘favours’ and help with various projects? One of the reasons I like being an Executive Assistant to the Chair is because I am not attached to any one unit so I get to help out and learn about the entire organisation. The downside to this, is that I get called on for help by many managers. This can make my role very fast paced and varied. I could be helping finance one day and HR the next, then organising an event or meeting the following week.

But lately, things have become terribly quite.

Is the economy downturn starting to seriously affect us in the public sector too? I had thought that the service we provide to the public would need to be done, whatever the economic climate. Certainly, up until a few weeks ago it was business as usual. I wonder if everyone in the organisation is also in a work lull. Perhaps it’s just a week of calm before the next storm?

Well, I would have had the management meeting this week, but they have moved it from Thursday to Friday, and I am off on Friday. Therefore, I am free from minuting this three hour meeting this week. As the agenda and supporting documents are normally only finalised in the hour before the meeting I can’t really help with the meeting preparation either. Come to think of it, I also missed the last management meeting as I was out of the office then too.

I have already offered my services to the managers, but they have no work for me at the moment. The quiet is unnerving now. So, I decide to subtly ask colleagues about their workload.

The PR Officer is my first stop and she says that she is ‘up the walls busy’. In addition to her usual role in communicating with various trade and national press, she and a technical officer have even been asked to organise the logistics and facilities for a big event. Of course, she will also have to market the event and contain the usual media hype associated with such an occasion. This is strange – I am normally asked to do event logistics. Until casually speaking with the PR Officer over coffee, I wasn’t even aware of the event. Why on earth were the PR Officer and a technical officer involved with organising registration packs and catering?

The next colleague I spoke with was in a more similar role and grade to me, as an Administrative Team Support. She said that she was also very busy. So busy, in fact, that she had an application for 3 weeks leave turned down. In addition, she said that she has been asked by ‘The Executive’ (my boss) to minute the next management meeting. This was in spite of the fact that she tried to get out of facilitating the management meeting as she has a number of pressing tasks to complete for her own manager.

Once again, this meeting is something that I would normally do, but it was changed at short notice from Thursday to Friday – the day I have off on annual leave. I wonder why they didn’t bring the meeting forward to Wednesday, when I would have been available. A quick check of the manager’s diaries shows a diary gap and that the meeting could have been held on the Wednesday.

Okay, this is starting to look personal now. For the last three weeks or so, I have been avoided, cut out of email correspondences, my work handed to other people and meetings changed at short notice to dates that I am unable to attend. In addition, various queries from me to my boss have gone unanswered. The type of queries that would usually result in a reply something along the lines of: ‘Thanks for the reminder, can you arrange X or Y.’

WHAT IS GOING ON?

Have I annoyed my boss in some way? Did I do something that has displeased him so much that he feels like he is unable trust me to continue doing my job, or even talk to me about it? Perhaps he was searching for an original hard copy file? I look guiltily at the newly diminished pile in the corner. But no, he would have asked me to fetch whatever it was if he was unable to find it.

I think back to around three weeks ago to when all the strange behaviour began, and I wrack my brains for some incident that might have started all this off. I have that awful stomach churning feeling you get when you think you have lost something important, like your wallet. I am really worried about this. I resolve that whatever it is I have done, I have to fix it.

I will apologise and learn from the experience and never do it again. Surely The boss will be okay with whatever it is I have done or not done? I have been working with him for five years! But I am unable to think of any incidents that may cast aspersions on my professionalism.

I haven’t had any heated discussions with him or colleagues. I delve into my reading pile searching for the March 2012 Executive Secretary article about saying sorry, although, I am not aware of forgetting anything critical or menial.

Wasn’t there an article in that issue about getting an appraisal too?

The only thing that has changed is…but no… surely it cannot be THAT.

Not is this day and age? Isn’t that illegal? But ‘it’ is the only thing I can think of. About three weeks ago I told my boss that I was four months pregnant.

Is this the bump in my professional road?

mercoledì 25 luglio 2012

The Manager/Assistant Stockholm Syndrome

Executive Secretary Magazine

The essential training resource for senior and aspiring administrative professionals

The Manager/Assistant Stockholm Syndrome

Have you ever felt trapped in an abusive workplace relationship? So have others, and it may now become a recognised problem.

For six months I worked for a luxury fashion brand and I lived a terrible experience. I felt like I was trapped in a circle of negative thoughts because the people around me, and the company culture itself, were permeated with such a negative and constraining atmosphere I could barely breathe.
After at least six interviews and spending six months under a magnifying lens, having met the entire important ‘Gotha’ related to my future possible role, and after deciding to leave my previous job for a new venture, I discovered with horror, that my new boss took great satisfaction in insulting the assistants, including myself. His second hobby was to play off one against the other to keep supreme control over everybody in his area, dispensing privileges and favorable treatment like a medieval king.

I began to feel very bad, both mentally and physically, and as a result of this treatment I was admitted to hospital because I was suffering an acute case of gastritis. My mind was continuously swirling like a spinning top around the idea that I was not able to do my job anymore.
If this can be considered a psychological disease, and I think it is, I would call it the ‘Manager/Assistant Stockholm Syndrome’*, and it happens when the assistant is the prisoner and victim, without any possibility to defend themselves, and the boss exercises any kind of power on them.

This was the situation in the company I worked for, not only for myself, but for many of the employees, most of whom were assistants. We spent more than eight hours working every day, elbow to elbow, with managers who were not able to manage their stress properly, and allowed their frustrations to cascade in the direction of their subordinates. The result was that in this situation, we were like prisoners in many ways: we couldn’t leave our job as we needed the money, but we did not believe in our possibilities; we lacked self-confidence and we’re not strong or courageous enough to say no and leave the company; or we thought that we were inadequate to work for such an important person that we believed our boss to be. Even the strongest among us, and I think I was, being continuously contradicted and criticised, transformed us into some sort of punching-bag.
After some months of this brain-washing, we began to falter and to make more mistakes, confirming to ourselves that we were not as good as we thought.

So, at the end of these excruciating six months, I gave up and I left the company.

Examining the situation from outside, trying to look at it from a different point of view, I understood that the problem was not about my abilities, skills or my professional experience – when we discussed my performance my boss said I did a great job organizing the General Secretary – but it was instead a problem of values. We didn’t share any of the same values and the conflict between us had reached a point of no return because the fight was about our different way of being and our behavior. My boss perfectly understood that I wasn’t be an ally but a fierce enemy.
When a Personal Assistant reaches a certain level in their career, skills and abilities are not enough anymore, and during interviews the evaluation is based on their behaviors, attitudes and the way they communicate a precise style of management, in and outside the company.
This style must be shared with the company and with the boss.
If we don’t share any values with the company we are interviewing with, and we are not interested in what they do or produce, we are going to have big problems. If we do not share the company’s style of management and completely embrace their vision, but your boss does, this particular relationship cannot work.
Whatever you try to do will always be wrong both in terms of how you perform your tasks and how you communicate. Without their support we are in the middle of the arena stark naked.

In the book The Devil Wears Prada, this situation is well demonstrated through the negative attitude the main character has towards the fashion business at the beginning of the book, and further highlighted at the end when she throws the phone in the fountain, leaves her boss in Paris and applies for a job in what she considers a ‘real’ newspaper, where the focus is on the economy and what is happening in the world, and not about the color of a skirt or the height of the heels in the next season.
I’m not sure how many people considered the end of the story from this angle, as I’m sure most people stopped at the happy ending, thinking that after the hell she went through she deserved to find the job she wanted. My interpretation is that while she despised the experience when she was living through it, it demonstrated that she could survive anything.
She too was trapped, but only for a while, in the ‘Manager/Assistant Stockholm Syndrome’.
The real issue is that usually we don’t clearly understand the situation, and we cannot discuss this matter with our boss or anybody else in the company.
We would like to offer a different approach to follow for managing situations, information or even people, but can’t because we would touch a nerve at the core of the company, and this cannot be accepted. It is impossible for them to change simply because an assistant is suggesting there could be a different way to think and to do things.

My previous work experiences have resulted in me being more prepared and educated in these fields than even my bosses. I’m sure I would have been able to provide suggestions and options to help them overcome problems, but I was never given the opportunity to speak to them at the same level and offer them all of the available possibilities and paths.
This was my third role in fashion or related fields such as shopping outlets and fashion magazines, and now it is very clear to me that I do not share the same values as the typical managers and employees who work in this industry. I really don’t get as excited about the nuances of two different colors as they do!

Similarly, someone may have the same problem if they were working in the petrol industry if they had very strong ‘green’ values, or held values about world peace and were required to work in the weapons industry. My suggestion is to evaluate this information before accepting a new job.
The theory behind this is very simple: working in such a situation is almost impossible because we are denying our values and our highest principles on which our life is built, meaning that the result of our actions is always wrong because we don’t feel confident, we lack of selfawareness and we lose control of our lives.

Some examples of this are: when we write an e-mail our boss may judge that the tone of the communication is incorrect, either too friendly or too formal; when we decide to take an action we don’t feel confident with, the impression we give to colleagues is of lack of professionalism; or if we are asked to do something that we don’t approve of, our internal ‘red warning light’ begins to flash.
So we feel completely out of control, like a moth being drawn to a flame. We don’t know how to solve the problem, we try to be assertive and cooperative, but all the while there are some details that keep slipping through our fingers and the result is a disaster, a catastrophe.

As I wrote in the beginning of this article, this is the ‘Manager/Assistant Stockholm Syndrome’ and I have met many colleagues trapped in this situation, and have seen them to come back to life when they changed boss or left the company. I am sure nobody has identified this as a disease yet, but it can be seen clearly in so many workplaces.

To further credit my thesis, the day I left the company I was at home, a little bit shocked, watching television and thinking about my future, when I came across a program where a man was asking for financial compensation for being hired only due to his appearance and being mistreated by his female boss. Although he had been hired as a Marketing Consultant, in the seven months that he worked for the company he didn’t do any of the work he had been hired to and was barely allowed to speak as his job was to accompany the female boss to dinners and weekends at famous and fashionable tourist resorts.
Only once he tried to say something during a meeting and his boss stopped him, saying, ‘With that pretty little mouth you can say whatever you want’.

There was a psychologist on the show, and after a debate, his conclusion was the following: ‘The man has the right to compensation, because during that seven months he was considered not a person but an object without any consideration for his dignity and emotions.
If he was a woman, everybody would have shouted that it was an obvious case of sexual harassment, so he deserves a reward to repay his offended dignity.’

In Italy, sexual discrimination and violence towards women is a hot topic. In this case, due to the fact he was a man, everybody on the show was amazed and puzzled because they couldn’t understand why he accepted the situation for such a long time and didn’t leave the company, saving his face and dignity as soon as he understood the situation.
I know the reason why, he was trapped and affected by the ‘Manager/Assistant Stockholm Syndrome’.

From www.executivesecretary.com

*In psychology, Stockholm Syndrome is an apparently paradoxical psychological phenomenon in which hostages express empathy and have positive feelings towards their captors, sometimes to the point of defending them. These feelings are generally considered irrational in light of the danger or risk endured by the victims, who essentially mistake a lack of abuse from their captors for an act of kindness.
Stockholm Syndrome can be seen as a form of traumatic bonding, which does not necessarily require a hostage scenario, but which describes strong emotional ties that develop between two persons where one person intermittently harasses, beats, threatens, abuses, or intimidates the other.
Source: www.wikipedia.com



domenica 8 luglio 2012

III Congresso Nazionale di MACSE Italia - Quote rosa? Ci siamo anche noi!

logo MACSE Italia
III Congresso Nazionale di MACSE Italia
29 Settembre 2012
Quote rosa? Ci siamo anche noi!
MACSE Italia è l'unica associazione di categoria italiana attiva sul territorio nazionale, dedicata alla figura dell'Assistente di Direzione.
Siamo nate nel 2010 e ogni anno organizziamo il nostro Congresso.
Il tema di discussione che abbiamo scelto per il Congresso 2012 è: "Quote rosa? ci siamo anche noi!"
La scelta è stata dettata dal fatto che, da qualche anno, si discute della necessità di garantire una maggior presenza di donne in ruoli di rilievo, ma mai è stato evidenziato che la maggioranza delle donne che lavorano, non ricopre ruoli dirigenziali.
Le Manager Assistant sono moltissime in Italia e raramente sono dirigenti.
Noi siamo convinte che se non si crea una vera cultura al femminile nelle aziende italiane, che sono ancora territorio governato da regole maschili, le donne manager faranno di sicuro molta più fatica a raggiungere e poi mantenere certe posizioni, senza perdere la loro identità femminile.
Questa cultura siamo noi stesse che dobbiamo diffonderla e dato che lo possiamo e lo dobbiamo fare tutte, auspichiamo che questi progetti coinvolgano anche le figure professionali al di sotto della dirigenza.
I relatori che abbiamo invitato parleranno di questi temi portando le loro personali e professionali esperienze di vita vissuta.
Iscriviti entro il 3 Settembre - info e iscrizioni: congresso2012@macseitalia.it
Hotel Milano Scala - Via dell'Orso 7, Milano
Hotel Milano Scala
Sabato 29 Settembre - 14.30-17.00
Panel Relatori:
Maurizio Bottari - Amministratore Delegato di Ambire
Lucia Fracassi - Membro della Fondazione Bellisario
Gianna Detoni - Amministratore Delegato di Panta Ray
Calendario corsi Autunno 2012
15-Set-2012I incontro del programma di Knowledge Sharing anno 2012
Knowledge sharingRiservato alle Associate MACSE Italia
Presso SpaziPer dalle 10.00 alle 17.00
Per iscrizione: info@macseitalia.it
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22-Set-2012II seminario di approfondimento sulla Contrattualistica
ContrattualisticaPresso SpaziPer dalle 9.30 alle 13.30
Docente: Egon Caputo
Per informazioni: formazione@macse.it
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26-Set-2012ApeMACSE – Assistant on stage: L'enneagramma (link)
EnneagrammaPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 10 euro per iscritte MACSE Italia, 15 euro per ospiti
Docente: Mariachiara Novati
Per informazioni: iscrizione.aperitivo@macseitalia.it
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29-Set-2012
III Congresso Nazionale di MACSE Italia
Hotel Milano Scala
Quote Rosa? Ci siamo anche noi!
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06-Ott-2012Budget e consuntivo di un progetto (link)
Budget di un progettoPresso SpaziPer dalle 10.00 alle 17.00
Docente: Gianluigi Noris Chiorda
Per informazioni: formazione@macse.it
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10-Ott-2012ApeMACSE – Assistant on stage: Yoga della risata (link)
Yoga della risata
Presso Wood Bar - Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 10 euro per iscritte MACSE Italia, 15 euro per ospiti
Docente: Anita Ferraro
Per iscrizione: iscrizione.aperitivo@macseitalia.it
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20-Ott-2012Prevenzione e Crisis Management (link)
Crisis managementPresso SpaziPer dalle 9.00 alle 13.30
Docente: Gianna Detoni
Per informazioni: formazione@macse.it
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24-Ott-2012ApeMACSE: La sicurezza pratica in Internet (link)
Sicurezza in internetPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 15 euro per iscritte MACSE Italia, 25 euro per ospiti
Docente: Luciano Brenna
Per informazioni: iscrizione.aperitivo@macseitalia.it
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10-Nov-2012La gestione del tempo e la capacità di organizzarsi
Time managementPresso SpaziPer dalle 9.30 alle 18.00
Docente: Marco Odescalchi
Per informazioni: formazione@macse.it
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14-Nov-2012ApeMACSE: Il travel management
Travel managementPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Costo: 10 euro per iscritte MACSE Italia, 15 euro per ospiti
Per informazioni: iscrizione.aperitivo@macseitalia.it
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17-Nov-2012La scrittura efficace in azienda (link)
Scrittura EfficacePresso SpaziPer dalle 9.30 alle 18.00
Docente: Davide Giansoldati
Per iscrizione: formazione@macse.it
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24-Nov-2012Manager Assistant: la leadership nel ruolo (link)
LeadershipPresso SpaziPer dalle 9.30 alle 13.00
Docenti: Cristina Deaniella e Mariachiara Novati
Per informazioni: formazione@macse.it
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12-Dic-2012ApeMACSE – Assistant on stage: Affrontare il ruolo con ironia
IroniaPresso Wood Bar in Via Tiziano 19, Milano, dalle 19.00 alle 22.00
Docente: Cristina Deaniella
Per informazioni:iscrizione.aperitivo@macseitalia.it
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Per informazioni sui costi: formazione@macse.it
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